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JAY-Z SAYS CAM IS LOOKING 4 ATTENTION

Def Jam pres calls sudden verbal attacks a 'ploy,' but is 'torn' over whether to respond. Def Jam president Jay-Z has finally responded to the out-of-the-blue attacks thrown his way from rapper Cam'ron, who was signed to his Roc-A-Fella label in 2002.

"My thing is, it's such an obvious ploy for attention and to get people to talk about it and for [Cam to] sell albums," Jay told MTV Tuesday, adding he has never had a beef with Cam that he knew of, but admitted that the two never really bonded when Cam was on Roc-A-Fella.

When asked if he would give Cam what he wants - a response on wax - Jigga told MTV: "I'm torn. I feel like I would be stupid to even pay that any attention, because it's such a ploy.... N****s is holding press conferences behind [the dis record]. The MC in me is like, 'That's too easy [to come back at him.]' That's not even a good dis record. That sh** is trash. I'm torn. We'll see what happens. Maybe on my time we'll deal with it, but I'm not really pressed. I'm inspired by good artistic sh**. Cam's sh** is not artistic. There's nothing good about it. Everything about it is an obvious ploy to get attention. Nobody wants to get used. You're just using me. Of course he had to go that far."

Jay-z called Dame's involvement in the equation "shocking" and said he hasn't spoke with his once close friend about am and has no plans. "to be honest with you, thats the most surprising thing," Jay said calmy. " I'm still in shock, to be honest with you".